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Chapter 32: Don't Cut Corners
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"Innovation is doing something better that people will pay…
Chapter 31: Encourage Creativity
Change agents must refuse to compromise on creativity when…
Chapter 30: Create Scalable Plans that Grow With Your Business
The foundation of scale is all about zeros. Just add or…
Chapter 28: Engage Customers on Social Media
Several change agents I spoke to bravely admitted they had…
Chapter 27: Make Customer Service Part of Your DNA
Customer service is all about capturing and listening to…
Chapter 26: Create a Customer Service Mantra
Customers don't and won't care about you until you deliver…
Chapter 25: Build Personal Relationships
What are you doing to find out more about how you serve your…
Chapter 24: Grow a Thick Skin and Take the High Road
Change agent are always going to hear more negative than…
Chapter 23: Choose Your Battles
When you lead a public company or a business that's in the…
Chapter 20: Anticipate Problems and Avoid Them
Change agents can't avoid all problems, just as drivers can't…